Case study
An online medical store built for the Kurdistan market — multilingual product catalog (EN/AR/KU), WhatsApp-driven order flow, and the cash-on-delivery + dual-currency reality that international e-commerce platforms ignore.
The problem
Buyers wanted to order medical products without driving across town, but every off-the-shelf e-commerce template assumed credit-card-first checkout, English-only product names, and home-delivery from a single warehouse — none of which match how this store actually operates in Kurdistan.
Approach
- Multilingual product catalog at the database level (EN/AR/KU per product, not bolted on).
- WhatsApp-first order flow — customer selects products on the site, conversation moves to WhatsApp for confirmation and delivery details.
- Dual-currency display and accounting that tracks IQD and USD separately and reconciles on a daily roll-up.
- Cash-on-delivery as a first-class checkout method, not an afterthought.
Results section in progress.
This case study is publicly listed because the system is real and shipped — but I don't publish numbers without client sign-off. Specific outcomes will be added once the client clears them. Want details now? Ask me directly →
Available — Q3 2026
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